With an eye on diversifying its outreach in the Indian market, Abu Dhabi tourism has entered into a strategic partnership with TripShelf, India’s first holidays marketplace, to encourage outbound tourism in the city. As a part of the arrangement, Tripshelf will encourage online discovery of Abu Dhabi’s exotic locations and provide the online traveller a variety of packages to choose from a large number of verified sellers.
Speaking about the partnership, Bejan Dinshaw, Abu Dhabi Tourism and Culture Authority Country Manager said, “We, at the Tourism and Culture Authority India Office, are very excited to partner with TripShelf as part of our ongoing efforts and promotions. We have noticed that more and more Indian customers are now venturing online for travel experiences. As a holidays marketplace, TripShelf offers more than 1,500 packages from over 350 verified sellers to Abu Dhabi, making them an ideal partner for us as we look forward to welcoming more Indian tourists to experience our country.”
Dhruv Raj Gupta, CEO, and Founder, TripShelf noted that the e-commerce platform was “absolutely thrilled to announce this partnership with Abu Dhabi at the beginning of festival and weddings season in India.” “The tour operator industry has for long felt neglected; they are now finally excited to embrace the change and sell their packages online. Abu Dhabi’s modern outlook towards the online world has us excited and makes them an ideal partner for our ongoing Diwali sale from 20th September 2017 to 20th October 2017,” he said.
The CEO further added, “At TripShelf, we are relentlessly looking for ways to promote quality tour packages from verified sellers to our customers at competitive prices through automation, chatbots and machine learning. In the global travel space, India has been the number one source market for Abu Dhabi. Indians are also among the top spenders in Abu Dhabi, so tying up with them was a natural choice for us.”